On Wednesday I collected my first series of archival digital prints from Foot and Playstead in Launceston. The quality is excellent as is the finish of each print. At 45 x 32cm, they are of sufficient size to make an impact when framed.
The majority of the images are from my recent trip on the Australian mainland and have close ties with the Australian land (and sea) scape. Each has only been printed once. I want each image to be special and unique.
But there’s a problem (or two). Will anyone be interested in buying these images? How much are they worth framed? Will a gallery be interested? Will the “uniqueness” of each image be their Achilles Heel?
The art market in Tasmania is flat, the economy is flat, jobless numbers have increased. Where’s the incentive to produce art?
I visited a gallery yesterday and last month they only sold one painting! No sales this month either. Is it all gloom and doom?
Despite “painting” such a depressing scene, I believe that it’s not the end of the world. I am developing my own marketing strategy and hope that the second half of the year brings me some joy.